Is This Subversive?

Via Pandagon, or Unsprung, or wherever the hell it is Amanda Marcotte is blogging these days, an image that caused me to do a triple-take.

I'm not really sure how to take this. I have no idea how it plays in a French - or English - context, and I know it would be incredibly controversial in the U.S. (Just imagine it using football players instead of rugby players.)

Click the link for a larger image (and look closely)

Personally, I think it is hilarious and subversive as hell.